The results of a study released in July 2011 indicate a dramatic feeling among consumers that their insurance policies aren’t clear or easy enough to read – results that won’t surprise you if you’ve ever dealt with a direct writer or bought insurance online!
The case for using a local insurance broker is reinforced by the new Accenture study of
7,000 people in 13 countries. Results include:
- 62 percent said it was very important for their insurer to provide clear and easy-to-understand information on their policies.
- 78 percent of respondents think that insurance products and services are not easy to understand.
- 53 percent of respondents said access to the information they need whenever they need it is very important to them.
- Only 29 percent felt very satisfied with their insurers’ capacity to provide assistance on a 24-hour, seven days per week basis.
Having a personal relationship with your local insurance broker [link to blog post, Why a Local Insurance Broker?] obviously gives you the kind of access desired, and the expertise to help guide you through confusing products and services that affect your family’s protection and your bank account.
What has been your own experience? Are you satisfied with the kind of access to, and explanation of, insurance options you are currently receiving? Leave your comments here.
